The Bright Design Challenge in Detroit this week featured automotive design students showing their first research concepts for this year’s project at the College for Creative Studies. Key to their early learning was a face to face meeting with NASF leaders and experts on the role of surface treatment and finishing applications.
Instructor Raphael Zammet facilitated the student presentations. The class has done some initial research on the history of automobile brands and how to use finishing to enhance brand identity.
The industry briefings and input on the students’ work were given by a group of NASF leaders who lead the Bright Design Task Group, including:
Brian Harrick, KC Jones Plating
Bernie Haviland, Haviland USA
Mitch Marsh, Finishing Services
They were joined by a special panel of industry supplier experts from NASF member companies who provided an overview of the wide range of finishing uses and applications for automotive.
Doug Lay, Coventya,
Rob Pawson, HavilandUSA
Joe Randazzo, Atotech
Mark Wojtaszek, MacDermidEnthone
Focus on Finishing in Design
NASF Board member Brian Harrick, who helped lead the session with key sponsors, was pleased with the outcome so far. “We were excited to have our group give an overview of surface finishing — this session really helped the students focus on designs. I think we had a lot of good information exchange and it was great to hear the questions from the students and CCS staff.”
This semester’s course – sponsored by NASF and it’s training arm, the AESF Foundation, is a studio-focused session of top students in the College for Creative Studies’ Master of Fine Arts program. Past graduates from the school who have been involved in NASF-sponsored Bright Design courses have gone on to successful careers working for global automotive and other companies.
The objectives of the course this year are to:
1. Create new conventions of identity on both the brand and vehicular level through the unconventional research and application of materiality, color, texture, pattern, and form as expressed through surface finishes.
2. Employ the concept of researched “aesthetic messaging” to elevate the use of surface finishes beyond styling decor, into ‘communicative language devices’.
3. Celebrate the full creative and expressive potential of surface finishes through the creation of visually compelling video animations that highlight the surface concepts (by targeting viewers focus to those areas on vehicle).
More details of the session will be available shortly and an update on the progress of the course will be given at the NASF Leadership Conference next month.
Thanks to all NASF and event sponsors!
Bright Design West Coast supported fourteen students as they brought innovative ideas to surface finishing . NASF, MFASC and MFANC teamed up to sponsor the Challenge for the seventh year with the Pasadena Art School of Design. Final presentations took place on Dec. 14, 2016, with $15,000 in scholarships being awarded.
First place went to Sunny Innsun Park for her design of UNION key. Anthony Fernandez and Rosalia Hosseinzadeh also received awards for their projects Ascender and Iridess, respectively.
We’d like to extend special thanks to our judges: Ray Lucas, Vince Noonan, Justin Guzman and MFASC President Wesley Turnbow. Alan Olick of General Brite Plating and Bryan Leiker of K&L Anodizing also supported the competition by providing the surface finishing processes for all student projects this year.
Look for updates on the Detroit Bright Design Challenge, kicking off this week, and the 2017 West Coast Challenge to begin in early September.
Dec. 7-9, 2016
Hampton Inn & Suites Myrtle Beach Oceanfront Hotel
1801 South Ocean Blvd., Myrtle Beach, SC 29577
Join the NASF Palmetto Southeast Chapter for the 8th Annual Technical Conference & Christmas Party. There is still time to send in your registration to take advantage of this opportunity to network, celebrate 2016 and look to the new year. Don’t miss your chance to reconnect with fellow Chapter members and meet new industry professionals.
Wednesday, Dec. 7:
4 pm – Registration
5-6:30 pm – Social hour
7:30 pm – Dinner
Thursday, Dec. 8:
8:30-11:45 am – Conference sessions
12:30 pm – Golf at Prestwick Country Club
7 pm – Social hour/Dinner
Friday, Dec. 9:
8:30-12 pm – Conference sessions
5:30-6 pm – Duplin Winery Tour
7-10 pm – Christmas Party at Greg Norman’s Australian Grille
Click here for more information and to register.
The deadline for abstract submissions for NASF SUR/FIN 2016 has been extended until January 15, 2016. SUR/FIN’s technical conference covers a broad range of topics, from the basic to the most cutting-edge advances in surface technology.
The Technical Advisory Committee (TAC), chaired by Brad Durkin of Coventya, Inc., has been expanding its opportunities to bring the highest quality knowledge resources to the surface technology industry through new a variety of educational opportunities.
On June 6-8, 2016, SUR/FIN will return to Las Vegas and speakers will have a key opportunity to present on emerging technologies and processes that aim to revolutionize surface technologies to conference attendees from around the world.
Topics to consider for SUR/FIN 2016 include (but are not limited to):
- Additive Manufacturing and Finishing
- Advances in Surface Finishing Technology
- Aerospace – Organic and Inorganic Coatings
- Automotive Coatings – Functional and Decorative
- Coatings for Electronics
- Light Materials Finishing
- REACH and Regulatory Responses
- Waste Management
Visit nasfsurfin.com for a complete list of details on submission requirements.
The MAMF held their annual awards dinner at the Chart House in Weehawken, New Jersey. Over 60 attendees enjoyed the celebration on a beautiful night overlooking the Hudson. Past Presidents Awards were awarded to Phil Fusco and Marc Aleksinas. Special Awards of Merit were given to Bryan Murphy, Jason Potts, Steve Rudy and Dan France for their outstanding work in assisting with the MAMF Plating School. Awards were given by JR Candiloro, Vice President, MAMF and Joe Tilton, President.
September 24th-26th brought beautiful weather and a crowd from the metal finishing industry to Boyne Highlands in Harbor Springs, Michigan. The 3-day event included a golf outing, networking opportunities, and many informative speakers. An update was given from the NASF, as well as updates on the state of the U.S. and Michigan economies, the Affordable Care Act, and Advocacy. Additional discussion topics included Electroless Nickel, Global Surface Treatment Directions, Regional Economic Development, a Decorative Trim Corrosion Workgroup Update, and Passing on Family-Owned Businesses to the Next Generation.
The evenings were filled with socializing, cocktails, and dinner. Thursday’s keynote speaker was Ruth Holmes from Pentec, Inc. Ms. Holmes is a renowned handwriting specialist who entertained the group with stories of her unique career and high-level court cases. Attendees at the event also received a personal handwriting analysis.
Friday’s keynote speaker was Tom Walsh from the Detroit Free Press. Tom delivered an entertaining presentation filled with hi-lights from his career as a newspaper reporter, including his story about former Detroit Mayor Kwame Kilpatrick.
Thank you to all the presenters and attendees, and to our Sponsors, American Plating Power, Atotech International LLC, Columbia Chemical, Coventya, Dynapower, Enthone, Haviland, KCH Engineered Systems, KC Jones Plating, Palm Commodities, Pavco, Univertical, Wagner Enterprise, and Walgren, who made the 2015 Midwest Seminar a complete success. Plans are being made for the 2016 Midwest Seminar – the date will be announced soon.
Visit MINASF.org for updates.
The Michigan Chapter of NASF (MINASF) will be hosting their annual auto show meeting during Industry Preview Week of the North American International Auto Show on January 13th, 2016. The meeting will take place at the Butzel Long Office in Detroit, Michigan and will include a presentation by Mike Wall, Director of Automotive Analysis at IHS Automotive.
Don’t miss this event! Details and registration information will be available soon at MINASF.org.
The Metal Finishers Association of Southern California (MFASC) and Metal Finishers Association of Northern California (MFANC) will each be conducting Chapter Legislative Updates in November. Chapter members are encouraged to register for a meeting in your area today. These important meetings will feature guest speakers Jerry Desmond, Jr., from the law firm of Desmond & Desmond, MFASC and MFANC Legislative Advocate in Sacramento, along with Jeff Hannapel, Executive Vice President of The Policy Group and the NASF Government Relations Office in Washington, D.C. Each will present upcoming legislation and other government action that could impact your business.
The MFASC, MFANC, and NASF continue to maintain a strong presence in the region, in Sacramento, and in Washington, D.C. as we influence the legislative process.
Stevens Steak House
The Michigan Chapter of NASF (MINASF) is hosting their annual Lansing Summit on Monday, November 2, 2015 at the State Bar of Michigan in Lansing, Michigan. This important event will focus on current topics affecting the industry on both a local and national level. Registration is still available.
Dan Wyant – Director of DEQ
Senator Mike Kowall – Senate Majority Floor Leader
Skiles Boyd – Vice President of Environmental Management & Resources for DTE Energy
Bryce Feighner – Chief of Waste Management for DEQ
Visit the MINASF Events page for further details. Contact Erin Burns firstname.lastname@example.org with any questions and to register.
The Metal Finishing Association of Southern California has announced the successful completion of its 35th annual Supplier Conference held at Quiet Cannon in Montebello, California. Additional training sessions were added to this informative program which organizers believe to be a strong factor in the record attendance this year. Sessions included the NASF Boot Camp, Supervisory Skills & Employment Law, and a most enlightening safety training session on CUPA inspections. Also featured was a helpful question and answer program relative to the recent PFOS extension featuring top AQMD officials.
This extensive tabletop exhibition featured 52 leading member companies and concluded with dinner and networking.
P: (202) 457-8404